# One week at Snapmarket: A Look into Our Process

At Snapmarket, each week is an opportunity to iterate on our methods, refine our goals, and reach for new heights. In this blog post, we pull back the curtains using our latest podcast transcript to give you a peek into one such week here at Snapmarket.

## The Snapmarket Way: Agile, Efficient, and Client Focused

We hit the ground running each week with a new set of tasks from our clients and ourselves. This week started like most; with a Monday morning run to the coffee shop by our co-worker Christine and myself.

Snapmarket isn’t just about delivering outstanding results for our clients. We’re also big on incorporating fitness and well-being into our routines.

## Success with Iterative Processes 

A significant part of our week was dedicated to a website we designed for a client. Having adopted an iterative design process, our philosophy revolves around starting with a, in our words, 'shitty first draft'. 

This approach allows for something tangible to critique and improve upon. Because, let's face it, it's easier to refine an existing design than to create something from scratch. 

This strategy appeared to pay off as the client was 80% satisfied with our work upon their first review. Such positive feedback on a 'shitty first draft' was a testament to the efficacy of our methods.

## Efficiency at its finest: A contrast with traditional agencies

What set us apart from many traditional agencies was the rapidity of our delivery. A process which may take six weeks in some places took us barely three hours.

Our aim is to ensure that our clients can launch into the market faster, maintain relevance, and accelerate their sales. This was made possible with tools like Figma, which allow for a seamless collaboration and review process.

## Collaborative and Iterative: Our Approach with Agencies

Despite our strides in efficiency and client satisfaction, we noted some room for improvement in our collaborations with agencies. 

We found that extending our iterative design process with agencies could be challenging due to slower communication channels. The solution? Polished drafts that still encapsulate our initial strategy. 

This would allow them to present us with concrete feedback, enabling us to better service their clients.

## Enhancing our Onboarding Process

A crucial element to enhancing our drafts would be refining our onboarding process. Gathering all relevant information during onboarding paves way for more efficient workflows further down the line.

These intensive early conversations ensure we obtain all necessary brand guidelines in advance. This way, our decision making during asset creation is simplified.

## Early steps towards excellence

We understand that an exceptional process requires multiple pairs of eyes. Our co-founders Parker and Brandon have adopted a tight design review process influenced by Basecamp’s strategies.

They are committed to double-checking all steps of the process to ensure alignment with previous work and guarantee the satisfaction of agency clients.

The idea is much like a race; we aim to be quick off the blocks, leveraging a solid onboarding process to ensure we provide the best bespoke solutions swiftly.

In conclusion, no two weeks are the same at Snapmarket. The essence of our work thrives on iterative and agile processes, striking a balance between quick delivery and quality outcomes. We pride ourselves in our evolving strategies and look forward to yet another week of reaching new digital marketing heights.